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NotebookLLM

First Impressions of Googles NotebookLM

This morning I decided to take Google’s new Notebook LLM experiment for a spin, specifically the ‘Studio’ feature, which will generate a podcast style recording from your inputs. I fed it one of my own blog posts as the source and hit “generate”. I used the recent article about the EasyList as input. It’s a […]

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Working with TrustPilot

Notes on Working With TrustPilot

Consumers often consider TrustPilot to be the most trusted review platform on the Internet, but for brands working with them is not always a pleasant experience. These are some notes about getting the most out of what a lot of people see as a problematic or controversial partner. These are real-world tactics I used to […]

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The EasyList, AdBlockers and Affiliate Marketing

Major affiliate programs often blame lost conversions on ad blockers. It’s a vague explanation that shuts down the conversation without solving the problem. Yet most marketers don’t understand precisely why performance suffers or how blockers decide what to block, and a lot of affiliate marketers have never heard of the EasyList. Ad blockers rely on […]

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